Featured Case study  

Catalyzing Credit Card Re-activations with Micro-Spend Rewards

A leading private bank used Edenred’s Customer Loyalty Solution to comply with RBI dormancy norms, increase card reactivations through a ₹2 spend trigger, and drive meaningful customer engagement through instant rewards.
Person wearing gloves and holding credit card in their hands, with their wallet in the background. Thinking about how to activate the credit card.

Why choose Edenred?

At Edenred India, we blend innovation, trust, and impact to help organizations unlock value—one reward, one transaction, and one relationship at a time

25yrs

Experience in India

Deep expertise built on decades of local market understanding and trust.

5000+

Corporate Clients

Partner of choice for leading enterprises across sectors.

25,000+

Reward Redemption SKUs

Unmatched choice across brands, categories, and experiences.

PAN India

Merchant Network

Seamless reward access across thousands of towns and cities. And many more via digital means.

Connecting people globally since 1962

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6Crore+
users
10L+
corporate clients
20L+
partner merchants
~€45bn
in business volume
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Explore how Edenred can work for you?

Let’s speak about how Edenred can help design and power a rewards solution for your employees, customers or channel partners today.
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Three young professionals smiling at a table with laptops in a modern office setting. The image showcases a warm atmosphere, reflecting teamwork and collaboration, ideal for Employee Rewards and Recognition initiatives.